Sphinx has it's own :program: syntax for refering to program names.
Use it for self-references in manual pages. These self-references are
not clickable and not as eye-cathing as links, which is a good thing.
There is no point in attracting attention to ``dig`` several times on a
single page dedicated to dig itself.
Substituted automatically using:
find bin -name *.rst | xargs fgrep --files-with-matches '.. program' | xargs -n1 bash /tmp/repl.sh
With /tmp/repl.sh being:
BASE=$(basename "$1" .rst)
sed -i -e "s/\`\`$BASE\`\`/:program:\`$BASE\`/g" "$1"